Before modern streaming, legally purchasing individual digital albums was highly expensive and fragmented across different digital storefronts. Because the legal user experience was so poor, consumers turned to rampant illegal piracy, causing the global music industry to lose billions of dollars in revenue.
Historically, musicians could not reach a global audience or get their music into record stores without signing exploitative contracts with major record labels. Independent creators lacked a direct, democratic pipeline to distribute their art and monetize their listeners.
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